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5 Ways To Deal With New Postal Rate Increases
But Didn't The Post Office Just Raise Rates? Postal rates are going up on July 10th and, yes, they did just go up. The last increase was...

Ken Wells
Jun 14, 20222 min read
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Using All The Tools In The Communications Toolchest
Y’all, we’ve got to change our ways. Here is a sampling of things I have seen Houston nonprofits do: Hold events without a communications...

Ken Wells
Jun 7, 20223 min read
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5 Ways (Plus 1) Email Beats Social Media
Last week StoryBoard HTX released a survey of Houston communications trends. One thing really caught us by surprise. The top priority for...

Ken Wells
May 18, 20223 min read
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If TikTok Was A Person, What Kind Of Person Would It Be?
A recent blogpost said there are four types of social media users and each one has its own personality. What about the social media...

Ken Wells
May 18, 20222 min read
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Survey Sez: Houston Nonprofits Aren't Happy With Their Marketing
StoryBoard HTX Houston Nonprofit Newsletter, May 2022 In this week's newsletter: We release our first ever poll of Houston nonprofit...

Ken Wells
May 11, 20221 min read
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Survey Results: Houston Nonprofits Rank Communications Challenges
We just finished our first survey of Houston nonprofit communications trends. The main takeaway is that if you are feeling overwhelmed by...

Ken Wells
May 10, 20223 min read
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Nonprofit Pay On The Rise: Here's The Latest Houston Nonprofit Newsletter
Nonprofits are raising pay at rates we haven't seen in 20 years. Monthly donors are on the rise in the country. If you want to know how...

Ken Wells
Apr 28, 20221 min read
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Monthly Donors Jumped Last Year
Measuring the effectiveness of your nonprofit's communications can feel like trying to find your car keys in the dark while wearing...

Ken Wells
Apr 27, 20223 min read
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StoryBoard HTX Houston Nonprofit Newsletter, April 19
Houston does love its nonprofit galas, but it may be time for a makeover. That and more in the latest edition of the Houston Nonprofit...

Ken Wells
Apr 19, 20221 min read
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How Do Your Communications Compare With Other Nonprofits?
Take our survey on communications trends for Houston nonprofits. You'll get the results and have the chance to win a prize! Houston is a...

Ken Wells
Apr 16, 20221 min read
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Time to Seriously Rethink The Houston Nonprofit Gala
Too many times we think about nonprofit events as a standalone part of our fundraising. We need to use them to propel repeat donors and...

Ken Wells
Apr 12, 20225 min read
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Houston Nonprofit Newsletter - April 6, 2022
Here's what's new: New video: Communications, Marketing and Branding...Oh My! Longtime local nonprofit leader to retire Technology ought...

Ken Wells
Apr 6, 20221 min read
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Communications, Marketing And Brands...Oh My!
I've been reading a terrific book, Do More Good, by nonprofit marketing pioneer Bill McKendry. After nearly 30 years of working with...

Ken Wells
Apr 5, 20221 min read
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Technology Changes. Great Storytelling Doesn't
When I first started out in TV news, I worked with a photographer who had landed on Iwo Jima as a navy medic in World War II. He never...

Ken Wells
Apr 4, 20223 min read
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Nonprofits: The Quick, The Dead and The Zombies
Nonprofits are hard to kill. There were predictions when the pandemic started that more than a third of nonprofits would close as a...

Ken Wells
Mar 28, 20223 min read
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Inflation Seen As Shock To Nonprofit Sector
After two difficult years facing the challenges of COVID, nonprofits are dealing with yet another threat, inflation. Combined with the...

Ken Wells
Mar 22, 20223 min read
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What Nonprofits Can Learn About Survival From Microbrewers
The very first blog I wrote when I created the StoryBoard HTX website was a look at the unequal way that the pandemic hurt small profits,...

Ken Wells
Mar 21, 20225 min read
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StoryBoard HTX Houston Nonprofit Newsletter - March 10, 2022
Here's the latest Houston Nonprofit Newsletter. This week we look at: Are you doing great work, but not effectively telling your...

Ken Wells
Mar 14, 20221 min read
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Nonprofits That Don't Share Their Accomplishments Don't Thrive
I was talking with a nonprofit leader the other day about what made her mission stand out. At the end of the conversation, she added,...

Ken Wells
Mar 9, 20223 min read
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Can Funny and Fundraising Mix?
The # rule of fundraising is that urgency matters. Poverty, environmental disaster, and most of the causes that drive people to create...

Ken Wells
Mar 8, 20222 min read
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